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Ombud

Smarter RFPs. Faster Wins. Streamlined RevOps Excellence.

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B2B CommercialFor EnterprisesBanking & Financial ServicesCybersecurityIT Management ConsultingProfessional ServicesSoftware & TechnologyTelecom & Media

Ombud helps you win complex deals, without forcing your team to learn new software. With Ombuddy, reps, proposal pros, and SMEs can pull approved content straight into Word, Excel, or portals. It’s AI-powered automation that works where you already work. Built for RFPs, DDQs, and security questionnaires, Ombud streamlines answers, reduces errors, and keeps deals moving.

Features & Capabilities

Capture: RFP Identification
Qualification: Automated Analysis of Gaps
Qualification: Compliance Matrix Capabilities
Planning & Storyboarding: Project Effort Estimation
Authoring & Response: Automated Outline Generation
Authoring & Response: Automated Response
Authoring & Response: Automated Tone Tuning
Authoring & Response: Automated Win Theme Suggestions
Authoring & Response: Case Study Automation
Authoring & Response: Conflict Detection
Authoring & Response: In-portal Response
Authoring & Response: Multi-format RFP Import + Response (PDF, Excel, Word)
Authoring & Response: Response Assignments (not automated)
Authoring & Response: Role-based Task Assignment
Authoring & Response: Version Control
Collaboration & Workflow: Assignment Notifications
Collaboration & Workflow: Workflow Setup
Collaboration & Workflow: Commenting Capabilities
Review & Compliance: Automated Compliance Check
Review & Compliance: Automated Review
Project Tracking: Project Status
Interactive AI: RFP & Content Chat
Interactive AI: Specialized AI Agents
Analytics & Insights: AI Response Productivity
Analytics & Insights: Deadline Tracking
Analytics & Insights: Past Win/Loss Rate Insights
Analytics & Insights: Team Member Response Progress
Analytics & Insights: Win/Loss Reporting Metrics
Knowledge & Content Management: Auto Merge Duplicates + Update Old Answers
Knowledge & Content Management: Content Library Management
Knowledge & Content Management: Role‑based Permissions
Integrations: BI & Analytics Tools
Integrations: Content Libraries
Integrations: CRMs

Why Choose Us

Most proposal tools ask your team to learn a new system. Ombud doesn’t. With Ombuddy, reps, solution engineers, and other SMEs can pull approved content directly into Word, Excel, or even portals without toggling, retraining, & friction. It works where your team already works. Ombud brings the knowledge to the user, not the other way around. The result is faster answers, better adoption, and fewer dropped balls when the deal is on the line.

Customer Reviews & Ratings

No reviews available.

Success Stories

Scaling Proposal Capacity by 200%

Instructure

Instructure used Ombud to regionalize and reuse content, increasing proposal capacity by 200% and ensuring consistent, high-quality responses across global teams.

Handling 250+ Requests with Consistency

Anaplan

Anaplan leveraged Ombud’s content library to manage 250+ annual RFPs, DDQs, and security questionnaires, reusing 53% of responses and boosting curated content usage by 60%.

Cutting SOW Creation Time to Minutes

Rapid7

Rapid7 streamlined SOW creation with Ombud’s Presales OS, reducing preparation from hours to minutes while improving accuracy, collaboration, and customer satisfaction.

Pricing Plans

Custom Pricing

Custom Pricing

  • Custom

Integration Ecosystem

Microsoft 365SalesforceHubSpotOpen API

Security & Compliance

Certifications

  • ISO 27001
  • PCI DSS

Compliance

  • Third-party penetration tests

Supported Languages

English

Frequently Asked Questions

If I used Ombud before and it felt outdated, why should I look again now?

The old Ombud was known as a central repository. Useful, but not transformative. The new Ombud is built for live collaboration: sales, proposal, and SMEs working in one environment with AI doing the heavy lifting. If you tried Ombud years ago, you’ll find it’s an entirely different product now, like lighter, faster, and designed around win outcomes rather than document storage.


Does Ombud use real AI, or is it just another wrapper?

Real AI is the foundation, not a bolt-on. Ombud uses AI to parse complex RFPs, recommend the right content, and streamline collaboration across teams. It’s not “ChatGPT with a UI.” It’s a purpose-built engine trained on years of enterprise proposal workflows and designed to accelerate both response time and deal quality.


Can Ombud integrate with my current workflow (Slack, Salesforce, Teams, etc.)?

Yes. One of the biggest investments we made in the rebuild was opening up integrations. Ombud fits into your GTM stack, like Salesforce, Slack, Microsoft, Google Workspace,so your team works where they’re already comfortable, without duplicating effort.


What does the Ombud team experience look like now?

This is where we’ve seen one of the biggest shifts. SMEs get simple, contextual requests. Proposal managers have transparency into progress without chasing people. Sales sees faster turnaround and higher-quality outputs. Ombud went from “heavy library tool” to “collaboration layer everyone actually uses.”


How quickly can new users ramp up with Ombud?

Ombud is intuitive—teams report productivity gains within weeks, not months—thanks to built-in OmMatch and content reuse logic.


Does Ombud support security questionnaires like SIG, CAIQ, ARIBA?**

Yes, platform supports bulk import and auto‑response for these standardized formats, plus custom DDQs, with analytics to flag gaps in security posture.


How is Ombud different now from the ‘legacy’ version I remember?

The legacy perception was “a static library tool.” The reality now is very different. Ombud evolved into a dynamic collaboration hub where AI surfaces the right content, SMEs can contribute in real time, and leadership gets visibility into pipeline and win data. Instead of being another knowledge repository, Ombud is built for live collaboration and measurable outcomes like speed, accuracy, and win rates.


Can I export to different output formats with Ombud?

Absolutely. Document outputs include branded Word, Excel, PDF, or a live web portal with embedded media and engagement analytics.


Isn’t Ombud one of the older proposal tools? What’s changed?

You’re right, Ombud has been around longer than many of today’s AI-native tools. That’s an advantage, not a drawback. __The product has been completely rebuilt from the ground up to handle the complexity of modern proposal workflows:__ seamless integrations, AI-driven analysis, and a flexible content model that scales with enterprise teams. This isn't an AI add-on; it's a total re-do. Think of it as Ombud 2.0, with the depth and maturity of a veteran platform, but redesigned for today’s GTM velocity.


How does Ombud help me win more deals, not just store content?

Every feature is designed with win outcomes in mind. AI accelerates response time so you hit deadlines. Collaboration tools pull better answers from SMEs. Leadership visibility means you know which deals are at risk and why. Ombud isn’t just a place to park content; it’s a system for increasing win rates at scale.